Niche Marketing: It's All In What You Search For
Dorm Suite Dorm (www.dormsuitedorm.com) is the original on-line headquarters for custom designed dorm bedding serving students at college and university campuses across the U.S. Company founder Sheri Corey credits her custom E-commerce system and Search Engine Optimization (SEO) strategies from Infomedia with helping fuel her company's growth. She worked closely with Infomedia's Chief Marketing Strategist Jerry Brown to map out an on-line marketing strategy that contributed to a 500% increase in sales over a 12 month period.
Social media marketing plays a key role in helping Dorm Suite Dorm cultivate strong relationships with shoppers and customers. Blogging, Facebook and Twitter are all important tools in the Dorm Suite Dorm on-line marketing playbook. Just as the company is constantly refreshing its dorm bedding design line with fabulous new styles and fabrics, Dorm Suite Dorm is constantly exploring emerging web marketing opportunities with a proven approach that meticulous marketing planning inspires growth and profitability.