Bringing Home Shopping To Your Home
An estimated 90% of all buyers looking for a new home do some or all of their initial home screening online. With that in mind, Signature Homes (www.e-signaturehomes.com) partnered with Infomedia to capitalize on the trend with a site loaded with photographs, site plans, house plans, maps and interactive tools that make desktop house-hunting a breeze. Premium content and intuitive navigation are key elements of this site that attracts up to 400 visitors a day.
The Signature Homes website layout allows visitors to effortlessly navigate the site and view homes, house plans and an abundance of other marketing material supplied by Signature. The content management system built into the site by Infomedia gives Signature a quick and easy way to update site content frequently, a valuable asset in a dynamic market.
The most popular features on the Signature website are the site plans for each community. The plans showcase photographs of the home or lot, prices and contact information. Site visitors can also view videos highlighting communities, homes, floor plans, prices, and services. Home shoppers can literally use their computer's mouse to drive around a subdivision and get a clear picture of what's happening there. With their website, Signature Homes is meeting customers where they are, on line.
